A social media command center is a great tool for any company tracking social media mentions about their brand, product or competition. There’s a large range of pricing for these tools, but fortunately MutualMind offers an affordable, easy-to-set-up option.
A command center provides all sorts of benefits, but here are the top 5:
1. Allows a large, diverse group to see the same content
If you have multiple persons on your social media team (perhaps in different departments, offices or regions), you need a command center so that the entire team can be on the same page and understand what’s going on online.
2. Easily monitor real time metrics
Sentiment and mentions activity may not change a whole lot, but when it does it’s important for the social media team to immediately know why. Without a command center, you would spend more time than necessary tracking these trends manually.
3. Increase engagement at events and conferences
When the content is being displayed in front of everyone, conference goers tend to contribute more to the conversation. People always love to see their own tweets and photos on the big screen.
4. Allows executives an at-a-glance look at what’s happening
It’s a great way to quickly show executives the importance of social media to your business. You get to keep your job and show your value!
5. Visually appealing
It’s b-e-a-utiful! The visualizations and graphics are visually stimulating, so keeping an eye on it is really easy, and keeping your eye on it is what will keep you ahead of the game.
To sum it up, a social command centers is a GREAT way to show off your social team to the rest of your business – these Command Centers are beautiful, AND they show everyone what your team is doing!
With access to build a command center from the MutualMind desktop dashboard, customers can select from a list of drag and drop widgets to easily create the desired canvas views. Canvases are made up of one, two, three or four widgets. Once you create the canvas, press “launch” and the command center is set up. It takes less than 5 minutes!
Contact us to see a demo and learn how your business can realize these benefits.