MutualMind offers you the most comprehensive suite of features designed to take your social media campaigns to the next level. Here is but a sampling of the most key features.

Social Web Monitoring

Use MutualMind’s campaign designer to filter out the noise and home in on the most relevant conversations about your brand. Use our competitive intelligence tools like a super spy to keep a close eye on your competition.

Campaign configuration is a snap with MutualMind.

Set up the keywords and social channels to monitor and our platform starts listening to conversations immediately.

Run searches in near real-time after your campaign is activated.

You can also keep track of how effective your campaign settings are and fine tune them as you go. Our system allows you to set up unlimited keyword combinations.

Insights

MutualMind’s advanced insights allow you to keep track of the metrics that matter to you the most.

Measure your reach with your Twitter followers and Facebook fans.

See trends as they happen.

Track engagement by monitoring link clicks.

Get detailed breakdowns of where your traffic is coming from.

Response Management

With MutualMind’s built-in response management system, you can stay connected to your brand customers and manage your content publishing from one central platform.

MutualMind includes rich clients for both Facebook and Twitter. Both support management of multiple accounts and profiles for each network with delegated access and audit trails.

Broadcast your updates to multiple accounts at the same time.

Preview URLs and get advanced insights from within your real-time streams.

Collaborative Workflow

MutualMind includes a suite of collaboration tools streamlined for social media marketing and response management.

Easy Administration Interface

Our platform would not be complete without a super-easy administration interface. All the power of our platform is always within your reach and extremely easy to manage.